Youtube Manager

Role Overview

We are looking for a strategic and execution-driven YouTube Manager to lead our YouTube content strategy, operations, and growth for school-level education. This role requires a deep understanding of YouTube as a platform, audience behavior, and educational content dynamics. You will own end-to-end channel performance, guide a team of associates, and collaborate closely with educators, design, and marketing teams.

Key Responsibilities

• Own and manage multiple YouTube channels under the vertical.
• Drive subscriber growth, engagement, watch time, and discoverability through strong content strategy.
• Plan, execute, and optimize live and recorded content calendars across subjects and grades.
• Collaborate with educators, video editors, designers, and category teams to deliver high-quality
• educational content.
• Lead a team of YouTube Associates; mentor, delegate, and review performance regularly.
• Use YouTube Analytics and other tools to monitor channel health and recommend improvements.
• Develop and execute SEO and metadata strategies to enhance content reach.
• Monitor competitor activity and trends in the education space on YouTube.
• Coordinate cross-functional GTM initiatives (campaigns, product launches, events) via YouTube.
• Ensure compliance with platform policies and brand guidelines.

What Were Looking For

• 1 to 5 years of experience managing YouTube operations/content in EdTech, digital media, or education.
• Strong understanding of YouTube algorithms, SEO, live stream management, metadata, and analytics.
• Proven track record of growing channels, improving video performance, and scaling content operations.
• Experience working with school-level educators or curriculum-based content is a plus.
• Team management experience with a track record of building efficient content ops.
• Excellent planning, communication, and cross-functional coordination skills.
• Proficiency in tools like YouTube Studio, Canva, StreamYard, OBS, and Excel/Google Sheets.