Adobe Journey Optimizer (AJO) Developer / Lead
Tasknera, Delhi, India
Adobe Journey Optimizer (AJO) Developer / Lead
Experience: 4+ Years
Location: Remote
Employment Type: Contract / C2C
Shift: General IST
Notice Period: Immediate / Short Notice Preferred
Job Overview
We are looking for an experienced Adobe Journey Optimizer (AJO) Developer / Lead with strong hands-on expertise in designing, configuring, and implementing personalized, real-time, omnichannel customer journeys.
The candidate will work with Adobe Journey Optimizer (AJO) and Adobe Experience Platform (AEP) to build customer journeys, campaigns, audience segments, personalization, and messaging solutions. The role will involve collaboration with business, marketing, technical, and development teams to deliver scalable customer engagement solutions.
For Lead-level candidates, the role will additionally involve technical guidance, solution ownership, code/configuration reviews, and mentoring junior team members.
Key Responsibilities
Design, develop, configure, and maintain customer journeys using Adobe Journey Optimizer.
Build journeys based on events, conditions, audiences, profiles, business rules, and customer attributes.
Configure and manage AJO campaigns, personalization, messaging, and journey orchestration.
Work with Adobe Experience Platform (AEP) for customer profiles, events, schemas, datasets, identities, and audiences.
Create, configure, and manage audience segments and targeting rules.
Implement personalized and real-time customer engagement use cases across supported channels.
Configure integrations between AJO, AEP, and external/enterprise systems.
Work with APIs and integration mechanisms to exchange customer and event data.
Troubleshoot and resolve journey, campaign, data, audience, and integration issues.
Participate in functional testing, technical testing, deployment, release, and production support.
Analyze business and marketing requirements and translate them into AJO technical solutions.
Collaborate with business stakeholders, marketing teams, architects, developers, QA teams, and other technical teams.
Document journey configurations, audience logic, integrations, and technical solutions.
For Lead-level candidates:
Provide technical guidance to AJO developers.
Review journey designs and configurations.
Mentor junior developers.
Support solution design and technical decision-making.
Coordinate technical delivery across the team.
Mandatory Technical Skills
Adobe Journey Optimizer (AJO)
Strong hands-on experience with Adobe Journey Optimizer.
Experience with:
AJO Journeys
Campaigns
Personalization
Messaging
Journey orchestration
Events and triggers
Conditions and business rules
Audience-based targeting
Strong understanding of real-time customer engagement and journey execution.
Adobe Experience Platform (AEP)
Hands-on or strong working experience with Adobe Experience Platform.
Understanding of:
Customer Profiles
Events
Schemas
Datasets
Identities
Audiences
Segmentation
Ability to use AEP customer and event data within AJO journeys and personalization use cases.
Integration
Experience with REST APIs and external system integrations.
Understanding of data flow between AJO, AEP, and third-party/enterprise applications.
Ability to troubleshoot data and integration issues.
Good-to-Have Skills
Adobe Real-Time CDP
Adobe Analytics
Adobe Target
Adobe Experience Manager (AEM)
Adobe Campaign
Adobe Tags
JavaScript
SQL
REST APIs
Broader Adobe Experience Cloud ecosystem knowledge
Preferred Candidate Profile
4+ years of relevant experience in Adobe Experience Cloud, with strong hands-on experience in AJO.
Strong practical experience in designing and implementing customer journeys and personalization use cases.
Good understanding of AEP data, profiles, events, identities, and audiences.
Strong troubleshooting and analytical skills.
Good communication and stakeholder-management skills.
Ability to work effectively with distributed/remote teams.
Lead-level candidates should have experience mentoring
remote
remote
Adobe Journey Optimizer (AJO) Developer / Lead
(Based On Interview)
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