Social Media Manager

Job Paraded is seeking an experienced and creative Social Media Manager to lead our social media strategy. The ideal candidate should come from the apparel or fashion industry and have a proven track record of driving engagement, building brand presence, and executing successful digital campaigns.

Key Responsibilities:

• Develop and execute social media strategies aligned with brand goals.

• Manage and grow brand presence across Instagram, Facebook, LinkedIn, and other platforms.

• Create engaging content tailored for fashion/apparel audiences.

• Analyze performance metrics and optimize campaigns.

• Collaborate with marketing, design, and product teams for integrated campaigns.

• Stay updated with social media and fashion industry trends.

Requirements:

• 4–6 years of experience as a Social Media Manager.

• Must have work experience in the apparel or fashion industry.

• Strong knowledge of digital marketing and social media platforms.

• Excellent communication, copywriting, and creative storytelling skills.

• Ability to manage campaigns, budgets, and reporting.

Skills:

• Social Media Strategy & Campaign Management

• Digital Marketing

• Content Creation & Storytelling

• Fashion/Apparel Industry Knowledge

• Analytics & Reporting