Digital Marketing Associate

The candidate shall be responsible for understanding client requirements, processing briefs, actively participating in content strategy, campaign planning, content creation, and copywriting to enhance the brand's communication on the brand website, social media and other touchpoints.   Key Responsibilities: Closely work and collaborate with Brand & Digital Consultants to develop and provide value-added, creative strategies and presentations for client pitches and project work. Research and monitor digital & new industry trends and analyze competitor content strategy for brand communication. Brainstorm and ideate with team members on creative ideas for the brand campaigns and requirements to develop content that is factually correct, engaging, and appealing to the target audience. Developing design briefs by gathering information and data through research. Curate and develop result-oriented content for SEO optimization. Strategizing and researching keywords, demographics, industry trends, competitors. Creating and optimizing performance marketing campaigns on Meta, Google, LinkedIn and Twitter/X. Analyzing data and report-writing. Role: Social Media Marketing Industry Type: Advertising & Marketing Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Digital Marketing Education UG: Any Graduate PG: Any Postgraduate Key Skills Campaign planningBrand campaignsContent strategyData analysisSocial mediaReport writingdigital marketing associateMarketing campaignsResearchSEO