Product Growth Marketer

About the Role: We are looking for a Product Growth Marketer on a contract basis with a strong background in SaaS products to drive unconventional, high-impact growth strategies. The ideal candidate has a minimum of 4+ years of experience in growth marketing, product-led growth strategies, and data-driven decision-making. This role requires a blend of analytical thinking, storytelling, and out-of-the-box experimentation to drive virality, engagement, and conversions with minimal budget.. We are looking at someone who can hit the ground running immediately! Key Responsibilities: Develop and execute growth strategies to drive user acquisition, activation, retention, and monetization. Leverage growth loops, referral programs, and SEO hacks to maximize organic acquisition. Build grassroots marketing efforts, leveraging online communities, influencers, and user-generated content. Run A/B tests, experiments, and conversion rate optimization initiatives to improve key metrics. Develop and execute email marketing, and lifecycle marketing campaigns . Leverage automation tools to enhance personalization and engagement. Stay updated on industry trends and emerging growth hacking techniques. Requirements: 4+ years of experience in growth marketing, product growth, or a related role in a SaaS environment. Hands-on experience with growth hacking tools, analytics platforms (Google Analytics, Mixpanel, Amplitude), and marketing automation tools . Strong knowledge of A/B testing, funnel optimization, and user segmentation . Experience with SEO, paid media, content marketing, and performance marketing . Deep understanding of digital culture, internet trends, and virality mechanics. Experience in social media, content marketing, and community-building. Ability to execute quickly, iterate fast, and pivot based on data. Familiarity with SQL, Python, or data visualization tools is a plus. Experience working in cross-functional teams (Product, Marketing, Engineering, and Sales). A passion for growth, experimentation, and continuous learning. Role: Product Marketing Industry Type: IT Services & Consulting Department: Marketing & Communication Employment Type: Full Time, Permanent Role Category: Marketing Education UG: Any Graduate PG: Any Postgraduate Key Skills Career developmentGoogle AnalyticsAnalyticalSocial mediaAutomation toolsdata visualizationcontent marketingSEOProduct marketingSQL