Business Analyst

Job description Responsibilities: 1. Market Analysis & Research Conduct in-depth market analysis to identify trends, opportunities, and potential risks Develop and maintain market sizing models and forecasting methodologies Validate market assumptions through data-driven approaches Monitor competitor activities and market dynamics 2. Data Analytics Design and implement data collection methods for market research initiatives Perform statistical analysis on large datasets using advanced analytical tools Create and maintain dashboards for tracking key market indicators Develop predictive models for market behavior and business performance 3. Business Intelligence Transform raw data into meaningful business insights Create regular reports and presentations for senior management Identify patterns and trends in market data Provide data-backed recommendations for business strategy 4. Project Management Lead market research projects from conception to completion Collaborate with cross-functional teams to gather requirements Manage timelines and deliverables for analytical projects Document processes and methodologies Technical Skills: Advanced Excel (Pivot tables, VLOOKUPs, macros) Statistical analysis and modelling Data visualization Database querying Experience with BI tools (Tableu, Etc) Business intelligence tools Market research methodologies Soft Skills: Strong analytical thinking and problem-solving abilities Excellent communication skills for presenting complex data to non-technical audiences Detail-oriented with strong organizational skills Ability to work independently and in team settings Critical thinking and strategic mindset Preferred Qualifications: Master's degree in Business Analytics, Statistics, or related field Professional certifications (CBAP, PMP, or similar) Experience with use of AI tools Knowledge of market research tools and methodologies Experience in the relevant industry sector Role: Business Analyst Industry Type: IT Services & Consulting Department: Data Science & Analytics Employment Type: Full Time, Permanent Role Category: Business Intelligence & Analytics Education PG: M.A in Statistics, MBA/PGDM Key Skills Skills highlighted with ‘‘ are preferred keyskills content developmentGoogle AdWordsDigital marketingSEOBusiness development Search engine marketingBrand awarenessInternet marketingSocial media optimization